Thanksgiving & Cyber Monday is an internationally unique holiday celebrated on the fourth Thursday of November in the United States (or an equivalent holiday elsewhere in the world). There are a number of countries around the world that host super sales during that period.
A strong Canadian dollar pushes frugal Canadians into American stores offering irresistible Black Friday deals in the 2000s and early 2010s. Why would you drive across the border and deal with the potential headaches of Customs when you can get similar deals (minus shipping) from the comfort of your own home? By 2010, Canadian retailers began offering Cyber Monday deals as well, upping the holiday's popularity even though Canada's Thanksgiving is celebrated six weeks ahead of the US.
The U.K. In 2009, retailers began advertising Cyber Monday deals on the same day as the U.S. holiday. The UK now has a major online shopping day. Shopping season there has unofficially begun.
The German Amazon subsidiary of Amazon (Amazon.de) advertised Cyber Monday sales on the same day as the US version in 2010. The Cyber Monday holiday. From the Monday before U.S. Thanksgiving until the Sunday after, Cyber Week is an eight-day celebration of the holiday. In the United States, Thanksgiving is celebrated.
It falls on December 5, the last Monday before Sinterklaas, the Netherlands' equivalent of Cyber Monday. The day is either the same as the U.S. The following week or Cyber Monday, depending on the calendar. It’s usually the most popular day of the Netherlands’ holiday shopping season.
Google India launched the Great Online Shopping Festival (GOSF) in 2012, a manufactured online shopping event conceived to jumpstart India's underdeveloped e-commerce ecosystem. A few weeks after U.S. Thanksgiving, GOSF is held each year on December 12. The day after Black Friday. A few hundred retailers participated in 2012, but 550 joined in 2014, including some of India's biggest sellers. There was no lasting happiness, however. The event was discontinued by Google India in 2015. We experienced a bittersweet moment. During the period between 2012 and 2015, Google India claimed that India's e-commerce sector had become so mature that it was no longer necessary to organize an Astroturf online shopping holiday.
The Australian equivalent of Cyber Monday, first run in 2012, is Click Frenzy. As the unofficial start of the country's holiday shopping season, it is held every third Tuesday of November. The company's Travel Frenzy offshoot runs each August and has been running since 2016.
On November 11, Singles Day is the granddaddy of single-day e-commerce blowouts. With the immense influence of Chinese e-commerce giant Alibaba, Singles Day has evolved into the world's largest shopping holiday. Several times as much money was made on Singles Day that year as on Cyber Monday, as reported by Harvard Business Review in 2019.
Black Friday vs. Cyber Monday
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